HOW TO UTILIZE GOOGLE PAGERANK FOR ECOMMERCE WEBSITES

PageRank (PR) is a citation-based algorithm introduced by Larry Page and Sergey Brin. It revolutionized the whole web and the ability to drive website ecommerce. PageRank (PR), in simple terms, refers to Google’s way of ranking webpages for them to appear on a Search Engine Result Page (SERP). It’s one of those important factors that […]

A COMPREHENSIVE GUIDE TO GOOGLE RANKING FACTORS

There are several factors that inform Google’s rankings. To rank on Google, one needs to follow a set of extensive search engine optimization (SEO) tips and practices. By judiciously optimizing your webpages and feeding unique content in them, you can earn top ranking on Google in 2022 and ensure that your website appears first among […]

HOW CAN WE USE ORGANIC TRAFFIC TO INCREASE B2B CONVERSIONS?

WHAT IS B2B CONVERSION? B2B stands for Business-to-business and it’s a form of e-commerce that focuses on the exchange of services, products or information between businesses opposed to a B2C, where the interaction is between businesses and consumers. Wholesalers and online retailers are the primary actors in B2B transactions. Tactically employing Search Engine Optimization (SEO) […]

HOW CONTENT CONSOLIDATION WORKS IN BOOSTING SEO PERFORMANCE AND WEB TRAFFIC

An appropriate content strategy is essential for websites to carry out Search Engine Optimization (SEO) and attract leaps and bounds of web traffic in a given frame of time. If your website has been curating content for some time around various topics pertaining to the website niche, you are likely to reach a threshold where […]